How embracing AI just like we embraced computers, the internet, mobile, and cloud, is the next step in our evolution, and how DevRev helps enterprise teams lead the way.
Remember when computers were new?
If you were born in the 1970s, like me, you likely remember the hum of a dot matrix printer, floppy disks the size of your hand, and the first time you typed “C:>” into a blinking black screen. Back then, computers felt intimidating. People wondered if they would lose their jobs.
Sounds familiar?
Today, we’re hearing those same fears about artificial intelligence. But if history has taught us anything, it’s this:
Every wave of technology seems scary at first until we learn to work with it. And then, it makes us better.
Let’s take a quick tour of those waves.
The digital waves we’ve already surfed
The Computer revolution (1980s–1990s)
Fear: “Will office workers become obsolete?”
Reality: Computers didn’t eliminate the need for humans. They replaced typewriters, endless filing cabinets, and repetitive tasks. People adapted and became digital professionals, not paper-pushers.
What changed: Humans started doing more thinking work and less copying work.
The internet boom (Late 1990s–2000s)
Fear: “Will everything go online and make traditional businesses vanish and disappear?”
Reality: Many things did move online. In doing so, we created new roles: SEO experts, content marketers, community managers, and digital analysts.
What changed: Information became borderless. Collaboration scaled. Businesses went global from day one.
The cloud era (2005–2015)
Fear: “If everything’s in the cloud, do we still need IT teams?”
Reality: Cloud unlocked agility. Businesses no longer needed racks of servers to scale. This shift created new roles in DevOps, cybersecurity, and infrastructure management.
What changed: Work became real-time, global, and far more efficient.
The mobile revolution (2007–2018)
Fear: “Will people ever put their phones down?”
Reality: Mobile made work and life flexible. It gave rise to entire industries, from app development to mobile-first commerce and on-demand services.
What changed: People could work, sell, support, and connect from anywhere. Most importantly, they could choose when to work.
The AI era (Now)
Fear: “This time, it’s different. AI can think, write, design, and analyze. What’s left for us?”
In many conversations, especially at DevRev, we hear this question: “What’s left for humans?”
Reality: AI amplifies human work. It manages scale, speed, and data processing so we can focus on creativity, relationships, intuitions and decisions.
What’s changing now: We’re moving from doing everything manually to guiding smart systems that help us do more, faster, and better.
DevRev’s perspective: Built AI-Native. Made for humans.
At DevRev, we believe the future of enterprise software depends on AI working seamlessly with people.
Founded in 2020, DevRev was born AI-native. Our platform isn’t just enhanced with AI features. Intelligence is built into the fabric of work itself.
But here’s the key: AI never takes the lead role. People do.
DevRev proposition is clear:
✅ Let AI handle the repetitive, tedious, or noisy.
✅ Let humans lead with judgment, empathy, and creativity.
How DevRev enables partnership between human and machine.
- Developers spend less time switching contexts. AI links issues, highlights priorities, and aligns work with user feedback.
- Support and product teams use AI to summarize tickets, uncover trends, and connect customer conversations and product impact.
- Functional leaders gain real-time visibility across the organization. They are empowered by smart automation, not buried in dashboards.
In DevRev, AI acts like a teammate. It’s helpful, ever-present, and never in control unless authorized. It recommends, accelerates, and illuminates, but humans make the decisions.
Final thought: Work smarter. Lead forward. Stay human.
We’ve seen this story before. Technology that once felt threatening became the very thing that empowered us.
This time, with AI, the opportunity is even greater because the tools are smarter, and so are we.
At DevRev, we’re building for the era of man and machine rising together.
Let’s move beyond fear. Let’s build the future with team intelligence.
Discover how DevRev’s AI-native platform empowers modern enterprise teams with Conversational AI at Work.